As the CEO of YPO, a global leadership community of more than 30,000 chief executives, Xavier Mufraggi is a dynamic leader recognised for his operational leadership, talent development and digital transformations. A world-class strategic marketer, Xavier is known for implementing bold initiatives that curate a premier, customer-focused experience. He easily identifies global trends as they emerge, recognising their impact on an organisation and identifying new opportunities for growth. Antonia Hock is a recognised global expert on organisational transformation and building experience-based brands. She specialises in creating a culture of customer-centricity, defining leadership for the future and innovating modern luxury experiences. She is in high demand for her vision and methodology in creating sustainable competitive advantages for many of the world’s largest organisations and consumer brands.